Websplanet - unique internet solutions and website building tools

PagesJaunes Online Presence

Jean-Paul Rossignol: PagesJaunes has dramatically changed to become an authority and an online publisher. This success is a result of a strategy to offer a broad range of new advertising products to expand its traditional directory offering. The ongoing internet evolution led PagesJaunes to regularly implement new technologies to serve its customers. The most recent web offering is the PagesJaunes Internet Visibility Pack.

Richard Coffre: The internet is a vital sales and marketing tool, so it is now at
the center of PagesJaunes’ strategy. It’s our goal to become advertising advisors
for all small and medium businesses in France and bring them to the internet.

Choosing WebsPlanet

Richard Coffre: In 2008, PagesJaunes benchmarked about 30 solutions for the automated building of websites, including solutions from Microsoft and from Yahoo! WebsPlanet offered the best solution of all, with its ability to manage our scale of websites and to provide a wide range of features for our users. The WebsPlanet system offers us the scalability to create and manage more than 100,000 sites with a central, powerful administration module.

Jean-Paul Rossignol: We were attracted to WebsPlanet’s automated approach
to creating sites, as well as to its generic capabilities to reference advertiser sites.
We also have to handle the demands of our users who generate more than 3 million hits per day.

 The WebsPlanet system offers us the scalability to create and manage more than 100,000 sites with a central, powerful administration module. 

Goals for the WebsPlanet solution

Richard Coffre: We wanted more flexible website building capabilities, and to enable our advertisers to update their data by themselves and integrate these changes into our back-end. French advertisers want to be able to update their own data, and thanks to WebsPlanet, we can now deliver this feature to our customers. We also wanted to offer specific designs to our customers. Previously, this was a task PagesJaunes had to carry out manually, which took a lot of time. Now it’s really easy and more flexible.

Main benefits of the WebsPlanet system

Jean-Paul Rossignol: The security and robustness of the WebsPlanet solution was a reason for choosing the solution.

Richard Coffre: Technologically the WebsPlanet system enables us to change the look and feel of websites very quickly. This allows us to develop special offers for dedicated markets.

WebsPlanet enables us to create beautiful websites so we can position ourselves to our customers as a legitimate website provider—we couldn’t do this before we implemented the WebsPlanet system. Our customers now realize that PagesJaunes can offer sophisticated websites that can compete with any other websites available on the market. It’s thanks to WebsPlanet that we can now create these beautiful websites for automatic display for our customers.

 The WebsPlanet system enables PagesJaunes to compete with all other online players by enabling us to lower our costs of building websites and be more aggressive with our rates. 

Business Value

Jean-Paul Rossignol: The WebsPlanet’s technology enables us to develop into new areas. With our Internet Visibility Pack, which we developed with the WebsPlanet solution, we can now better meet the needs of large companies located in different regions, and complement their marketing efforts.

Richard Coffre: In the months since implementation, we added 5,000 new customers, and we expect that thanks to this scalable technology we will be able to achieve our goal of reaching 100,000 customer websites.

The WebsPlanet system enables PagesJaunes to compete with all other online players by enabling us to lower our costs of building websites and be more aggressive with our rates.
WebsPlanet enables us to build a new PagesJaunes online offering for our customers. This is the strong foundation on which we will be able to continue to build new offerings like B2B and verticals.

Working with WebsPlanet

Jean-Paul Rossignol: Behind the system is an organization. WebsPlanet has demonstrated responsiveness through its very dedicated teams. PagesJaunes is pleased to be working with WebsPlanet as a partner with which we can face the business challenges of the present and the future. The internet world is built on partnerships and WebsPlanet is one of these partners.

Richard Coffre: We are confident that we are working with a company that knows our business extremely well and provides us with solutions for our business needs very quickly.

It is amazing to see the deep involvement of the WebsPlanet team from the top down. We ask a lot of them and they offer solutions to any issues that arise with very short time; they have a remarkable capacity to meet the toughest deadlines; and they always do their very best to serve the client. And their technical knowledge is amazing. It’s extremely important to PagesJaunes to have strong partnerships, and WebsPlanet is an excellent partner. It’s a win-win situation.

  PagesJaunes is pleased to be working with WebsPlanet as a partner with which we can face the business challenges of the present and the future.